Axe is supposedly for macho guys… macho guys who have sexual relations with their girl and their girl’s mom. Real classy, Axe. With these nice sexist ads, good luck getting a girl or her mom to stoop to hooking up with you.

Contexts, where we found this ad, was certainly right: Just as the tagline implies, Axe and the men who use its products based on this marketing push are tools.

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